Introduction to Service Design Training
At Stanford, we all provide many services to our community of students, faculty, and staff. Service Design is a human-centered design approach to creating good service experiences. In this training, you will learn the core concepts and methods of Service Design through an interactive, hands-on course.
Format
- The course is offered over zoom and consists of three, 3-hour sessions (9 hours of teaching time total), spread over three weeks.
- Individuals or teams can participate and will be designing a new service.
- Participants can apply the class content to design a real-life service for their department.
- If team members would like to sign up together, they can work as a team in the class.
Topics covered
Session 1
- An introduction to Service Design
- Brainstorm ideas for your new service
- Identify who your audience is for your service
Session 2
- Interview potential users of your service to learn what their needs are
- Journey Mapping to design the experience you want to create
Session 3
- Service Blueprinting to plan for the backstage processes, systems, and people who will be involved in delivering the service
- Action Planning to create an implementation roadmap to turn ideas into reality
Who it’s for
This class is available to current Stanford University staff only. Any and all staff who want to learn about service design or who manage and deliver programs and services to others at the university will enjoy this class!
Pre-requisites
None
Class dates for FY26
- Spring classes:
- Wednesday, March 4, 2026 — 9 a.m. - 12 noon
- Wednesday, March 18, 2026 — 9 a.m. - 12 noon
- Wednesday, March 25, 2026 — 9 a.m. - 12 noon
- Summer classes:
- Wednesday, June 24, 2026 — 9 a.m. - 12 noon
- Wednesday, July 7, 2026 — 9 a.m. - 12 noon
- Wednesday, July 14, 2026 — 9 a.m. - 12 noon
How to sign up
The total training cost for Introduction to Service Design is $300 per person, is STAP eligible and is offered through enrollment in STARS.
If you have any questions or you are interested in organizing this training for just your team, get in touch via our contact form.